§ 01 · Hiring trends

Media & Publishing

News, digital media, and publishing tech.

Over the Jan 04 to May 17 window, Media & Publishing carried 422 postings from 45 unique companies, with the verdict steady at growth of ~-6% between halves.

OverviewWindow
WindowJan 04May 17
Total postings422
Unique companies45
Track summary
First-half count218
Second-half count204
Growth~-6%
Peak weekMar 22 · 39
Verdictsteady
Fig. 01 · Weekly postings20 weeks · n=422
Jan 04Jan 11Jan 18Jan 25Feb 01Feb 08Feb 15Feb 22Mar 01Mar 08Mar 15Mar 22Mar 29Apr 05Apr 12Apr 19Apr 26May 03May 10May 17
Peak week highlighted in accent. Weekly posting counts, ranked by week.
Key takeaway

Hiring is steady at ~-6% between halves, peaking at Mar 22.

§ 02

Media & Publishing

Fullstack Development leads at ~23%, followed by Backend Development at ~20% and AI & LLM Applications at ~10%. Others account for ~17%.

Profile distribution — share of postings by profile. 7 profiles tracked.
RankProfilePostingsShare
1Fullstack Development98~23%
2Backend Development83~20%
3AI & LLM Applications44~10%
4QA & Testing41~10%
5Enterprise Platforms32~8%
6DevOps & Platform Engineering30~7%
7Frontend Development24~6%
Others (aggregate of remaining roles)70~17%
Key takeaway

Fullstack Development is the dominant profile at ~23% of Media & Publishing postings.

§ 03 · Fresher accessibility

Media & Publishing

Commentary

Media & Publishing runs roughly in line with the market average, with about 9% of postings at entry or junior seniority. The market baseline sits at about 8%, so the fresher pipeline on this industry mirrors broader hiring.

Key takeaway

Roughly in line with the market at about 9% entry or junior postings.

§ 04 · Company class distribution

Media & Publishing

Media & Publishing hiring is established-firm-dominated: More Established at ~95% and Lala Companies at ~3% lead the mix.

#ClassShare of postings 0–100%ShareCompaniesTop companies
01Lala Companies
~3%6 cos.PRIME Research Brazil · Streamhub · Keyframe
02Early-Stage Startups
negligible0 cos.[no companies in bucket]
03Funded Startups
negligible0 cos.[no companies in bucket]
04Soonicorns
negligible1 cos.TripleLift
05Unicorns
~2%2 cos.Crunchyroll · Pratilipi
06More Established
~95%36 cos.
Key takeaway

More Established account for ~95% of Media & Publishing postings.

§ 05 · City distribution

Media & Publishing

Media & Publishing hiring is led by Bangalore at ~43% of postings. Chennai over-indexes notably relative to its national share at ~22% of the industry's postings. Pune under-indexes notably relative to its national share at ~3% of the industry's postings.

Key takeaway

Bangalore dominates at ~43%, with Chennai notably over-indexing.