Take a nurse at the hospital in Ohio from Market Segment 12.1, HR, payroll and workforce management software. Every autumn, the nurse logs in to choose next year's health plan. During the year, the nurse pays a doctor's bill with a special debit card, from an account the salary tops up before tax. That is benefits administration. It covers four things:

The buyers are American employers, and the benefits administrators and health plans that serve them. The largest company in this Market Segment is
Every company named here has posted software engineering jobs in India. Famous companies that don't actively hire software engineers in India are left out.
This Market Segment has two sub-segments, and ends with a link to India:
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- Wellbeing
- Employer-paid health in India
Back to the nurse from the start of this Market Segment, and the debit card that pays the doctor's bill. Behind that card is an account that the employee controls, filled from salary before tax. The industry calls these consumer-directed health accounts. The two main kinds are the health savings account (HSA) and the flexible spending account (FSA).

Most employees choose their health plan badly. The decision support in
Back to the nurse from the start of this Market Segment, after a hard year on the wards. The hospital offers a free, confidential counselling line. The companies in this sub-segment sell what an employer adds beyond the health plan.
Two small Bengaluru companies serve Indian employers:
Now picture the same kind of hospital in Hyderabad. In India, an employer does not usually run health accounts for its staff. Instead, it buys a group health insurance plan that covers them all. So the Indian version of benefits software is not an administration platform. It sits inside the insurance itself.

Four companies covered mainly in other Market Segments are the Indian answer to the American industry above. Two sell group health plans online:
Two run health plans of their own:
So the nurse from the start of this Market Segment chooses a plan each autumn, and pays the doctor from a pre-tax account, all through software built largely in India. In India itself, the same need is met in a different way: the employer buys a group insurance plan, and the benefit lives inside it.
Who these companies hire, and for what, is on What HR tech companies hire for.