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Home / Product companies / VII · E-commerce, travel and logistics / Travel tech / Tech-led hotel chains and travel operators
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Tech-led hotel chains and travel operators Hotels and travel operators run with software at their core You book a cheap, clean room in Mysuru for a weekend. The hotel carries a brand name you recognise from other cities. But it is owned by a local family, not by the brand. The brand provides the name, the rules for cleanliness and service, and the software the hotel runs on. The hotel pays to use them. This arrangement is called a franchise. A franchise: the family-owned hotel keeps its building and pays to use the brand, while Treebo Hospitality Ventures provides the name, the standards, the Hotel Superhero system and the sale of its rooms.A franchise: the family-owned hotel keeps its building and pays to use the brand, while Treebo Hospitality Ventures provides the name, the standards, the Hotel Superhero system and the sale of its rooms.

This is the last Market Segment in this Industry Vertical. It covers the travel companies themselves, the airlines, hotel chains and tour operators, when they are Indian or built as technology companies and do their own engineering. Only one company is covered here.

India's own airlines and hotel chains, such as IndiGo, Air India and the Indian Hotels Company, which runs Taj Hotels, are not covered in this Market Segment. The engineering centres that global airlines and hotel groups, such as United Airlines, Delta Air Lines and Marriott, run in India are covered elsewhere. (More on them in the GCC collection.)

Every company named here has posted software engineering jobs in India. Famous companies that don't actively hire software engineers in India are left out.

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What this section holds

Back to the hotel in Mysuru from the start of this Market Segment.

Treebo Hospitality Venturesruns a network of franchised budget hotels across India. It takes independent hotels, brings them up to one standard, and puts them under its own brands. It sells their rooms through its own technology. The hotels themselves run on its Hotel Superhero system. Treebo has engineers in Bengaluru. (More on the software hotels run on in Market Segment 29.4, Hotel management and revenue software.) The hotel chain as a software company.

In India, budget hotel chains are built on software rather than buildings. They bring independent hotels up to one standard through an app, a management system and a brand. They win on distribution, meaning how widely their rooms are sold, and on pricing. OYO, the largest of them, is not covered in this Market Segment.

That is how a family-owned hotel in Mysuru becomes part of a chain. It keeps its building, and takes the chain's brand and software.
Who they hire

Who these companies hire, and for what, is on What travel tech companies hire for.

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